The International Communications Consultancy Organisation (ICCO) has been named Best International Association at the Association Excellence Awards. ICCO won the award on Friday at London’s Hilton Bankside hotel, beating four other shortlisted associations including the Royal Institution of Chartered Surveyors (RICS).
The Best International Association award was presented as a recognition of ICCO’s impressive achievement of its goals in 2015.
Francis Ingham MPRCA, ICCO Chief Executive said: “ICCO is in rude health - in fact, we're in a stronger position than ever. We represent more consultancies and more associations than at any time in our history. Our services are better and more numerous than they've ever been. Our relations with other leading organisations such as AMEC have never been deeper.
“So I am delighted that this strength has been recognised by the Association Excellence Awards. I'm proud to agree that yes, ICCO is indeed the best international association in the world. And I'm honoured to be its Chief Executive.”
The judges said that “ICCO has worked hard to position itself at the centre of the industry and has a fantastic set of services and benefits. They launched a really exciting set of recent activities.”
The award recognised the fact that ICCO achieved the following goals during 2015:
To grow ICCO’s membership, and increase turnover by 20%
Three associations joined in 2014-2015: Canada, Nigeria and Kazakhstan. ICCO also launched its Direct Membership proposition and welcomed eight new consultancies and networks to the organisation. ICCO membership grew to 33 national trade associations in 32 countries across the globe, collectively representing 2,500 PR firms. ICCO turnover increased by 46%.
To increase engagement and influence with our existing national trade associations worldwide
ICCO set up committees where each country member is invited to contribute to set the agenda for the organisation. ICCO also built a new user-friendly website, and launched Global Women in PR, a new global networking organisation for senior women working in public relations.
To increase perception of ICCO as being central to the global PR industry
ICCO became a sponsor of the Young PR Lions competition at the Cannes Lions Festival of Creativity, to increase the awareness of young talent at the festival. ICCO also formed partnerships with Haymarket, publisher of PRWeek, and AMEC.
To bring more content, research and events to members
ICCO launched the World PR Report, in which it polls its member trade associations and gathers their opinions on a wide range of topics. ICCO also launched its PulseCheck, providing a quarterly update for members on global markets, and a revised and enlarged PR Professional’s Guide to Evaluation.
On the events side, ICCO launched the inaugural ICCO Global Awards in London at the Riverbank Plaza Hotel on Thursday 26th November 2015. Over 28 countries entered the Awards, which was attended by PR professionals from around the world.
ICCO also held the ICCO Global Summit in Milan, bringing together senior practitioners from public relations consultancies around the world, in conjunction with the Milan EXPO 2015.
The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises national trade associations in 32 countries across the globe: from Europe, Africa, Asia, the Americas and Australasia. Collectively, these associations represent over 2,500 PR firms. ICCO provides a forum for senior management of the world’s best PR consultancies to meet and address issues of mutual interest and concern.